YUM GOODS
BRANDING DESIGN | WEB DESIGN
OVERVIEW
Yum Goods is an online shop that sells homeware and gifts such as prints, furniture, plants, pots, ceramics etc. They gather a wide selection of products handmade by artists all over the world, and their mission is to promote small artists and products that are eco-friendly, contributing to a sustainable and good-looking lifestyle. As a new brand they are looking for a logo, colour scheme and homepage that matches their homemade aesthetic with a minimal and retro feel.
THE RESULT
My branding design for Yum Goods gives them a colour scheme, typeface and logo that tells the story of an eco-friendly and progressive brand. The homepage design comp brings all of this together into a memorable landing page for the brand that gives that feeling of handmade products in a minimalist and retro tone. Finally the mobile design comp ensures that the user can fully experience the store and navigate to all areas of the site without compromising on style.